Audio Marketing 101 – Promoting Your Business Online Using A Podcast

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During this week’s Open Source Marketer webinar we cover the essentials of audio marketing, also known as podcasting, and how it can be used to drive more potential customers to your business website. We discuss podcast microphones, additional equipment, software, podcast creation and publishing tips. When the session is over you should have a solid [...] . . .

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Let Website Visitors Listen To Your Blog

During last night’s Open Source Marketer Wednesday Member’s Webinar we talked about how you can use the Odiogo Listen Button to create a Text Content Factory that adds text-to-speech audio player to your blog. Odiogo provides a free services that turns your text blog posts into spoken audio. Website visitors can either click the play [...] . . .

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A Sample Podcast Interview

Recently I gave a talk on creating podcasts to the Frisco Internet Entrepreneurs Meetup Group in Dallas, Texas. As part of the presentation we did a live podcasting demonstration to show just how easy it is to interview an expert. Attendees were able to see the process take shape in front of them and they [...] . . .

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Streaming Podcasts Directly To The iPhone

According to the 2009 Podast Consumer Report, 43% of Americans have heard of podcasting and 22% actively listen to podcasts. Apple alone has sold 218 million iPods and 30 million iPhones all of which play podcasts. But with all these positive numbers showing growing support for podcasting, there’s still one major problem with the technology. [...] . . .

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