During this week’s Open Source Marketer webinar we cover the essentials of Pay Per Click (PPC) advertising and how it can be used to drive customers to your offer. We look at ways to optimize your ads, how to optimize your landing pages, and how to measure the effective of your campaign. We also talk [...] . . . How much search engine traffic should I have? This is a question that I hear a lot. Some people want to know how to get more Google love and some are concerned that they are to dependent on search engines for traffic. As far as I’m concerned, the graph below shows a great example of [...] . . . |
 
 
 
  
      
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