The Open Source Marketer
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Stop Using Outlook For Commercial Email Blasts

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Tweet Recently I had the opportunity to share some Internet marketing resources with local business owners. What I learned from them concerned me so much that I felt it was extremely important to write about it here so that the information would help as many people as possible. It seems that some of these small business owners are still using Outlook to send out commercial email campaigns... More...

Facebook Advertising Heats Up

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Tweet Facebook announced today that they will be implementing terms of service for Facebook ad providers. In their blog update Nick Gianos called it straight. “Over the past year, we’ve focused on providing an environment for developers that rewards high-quality, third-party advertising and monetization practices. Through this process, it’s become clear that while you... More...

Getting Started With Google Adwords

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Tweet Last week I walked a Dallas business owner through the process of setting up some Adwords ads to advertise his company’s services. Having set up many other Adwords campaigns I realized that I’ve learned to take a lot of things for granted. As I was preparing to walk him through setting up his campaign and his ad groups, here is the list of questions that came to mind. What... More...

Why Should You Start An Affiliate Program

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Tweet Businesses depend on sales to keep the lights on and the doors open. No sales, no business. Most businesses acquire new customers and sales using expensive advertising or by employing an expensive sales force. To make a profit, traditional companies have to bring in more money than what they pay for their expenses, like advertising and sales. However, online it’s possible... More...

Interview With A Love Kung Fu Artist

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Tweet Can being a Love Kung Fu artist help you increase your customer base and make you more efficient too? Well, I can guarantee anything, but it has certainly worked for Mark Berry of LoveKungFu.com. Recently I had the pleasure of interviewing Mark and he told me about several creative ideas he’s used to build up his online life coaching business. Using word of mouth advertising,... More...

How To Run Your Own Ad Server

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Tweet Running your own ad server can open up a lot of possibilities when it comes to delivering ads on your blog or across multiple blogs. If your looking to centralize management of your ads, create a unique offering, cut down on ad blindness, then running an ad server is the way to go. An easy ad server to install and operate is OpenAds, formally known as PHPAdsNew. The software is freely... More...

Creative Ways To Make Regular Posts

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Tweet Starting today I’m going to be posting to my blog on a regular basis. I know what your thinking, “Show me the money.” Well, I certainly intend to do just that. As part of an effort to post to my blog every day I’m starting a series called, Microtweens. Microtweens will be short blog posts that link to one new daily resource that I find on the web. I’ll... More...

Finding Creative Places To Advertise

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Tweet Recently, while I was buying a Private Labels Rights (PLR) package from one of my favorite freelance writers, I had a self-proclaimed creative idea for advertising online businesses. I originally posted the idea in the Open Source Marketer Community Forum, but I thought it was worth posting on the blog as well. Basically, the idea is to put your product offer or advertisement at... More...

Running A Contest To Attract Positive Attention

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Tweet Without question, word of mouth advertising is absolutely and indisputably the best form of advertising that has ever existed. This has been the case, good or bad, for a very long time. No one can deny that word of mouth advertising is, in it’s most basic form, free and highly effective. In most cases the people who hear the advertising message are usually listening to someone... More...

Understanding FaceBook Without Lossing Face

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Tweet If you have been wondering how to best use FaceBook for your Internet marketing efforts, then check out the recent FaceBook article on InsideCRM. They offer 100 tips and tools for getting the most out of FaceBook marketing. The article covers a lot of topics under the categories of Why Facebook? Advertising Free Marketing Opportunities Tools and Applications Targeting the Right Demographic How-to... More...

How To Get Big Media Blog Exposure

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Tweet Over the past few years blogs have enjoyed increased readership and visitor traffic. But, for the most part, the discussion about how to get traffic to your blog has involved a grocery list of techniques and ideas for bringing in new readers. I rarely hear anyone talking about how you can use offline methods or traditional media to gain blog traffic. Maybe it’s because as bloggers... More...

Does This Frighten You Or Excite You?

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Tweet Have you ever considered running an offline business? If you have, then you’ve probably been overwhelmed at some point with a list of things that you need to consider like legal, accounting, advertising, marketing, production, employee training, payroll, client relations, and the list goes on and on. To avoid this list, you may have turned your attention to doing business online... More...

Will Facebook Marketing Work For You?

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Tweet Some time ago Google announced plans to introduce a set of standards to allow software developers to write programs for Google’s social network. This was a direct response to Facebooks published API for creating Facebook Applications or add-ons that can be shared among friends within Facebook. Since then I have been hearing a lot about marketing with Facebook and how Internet Marketers... More...

Do StumbleUpon Ads Actually Work

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Tweet StumbleUpon Ads are suppose to be the hot thing these days right? Well, to prove the theory I decided to place my own StumbleUpon Ads to see what the big deal was all about. After six ad rejections what I discovered will interest you so read on. The process of placing a request for my Stumble Ad was pretty simple. With my selected domain name in hand I headed over to StumbleUpon,... More...



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