The Open Source Marketer
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Facebook Advertising Heats Up

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Facebook announced today that they will be implementing terms of service for Facebook ad providers. In their blog update Nick Gianos called it straight. “Over the past year, we’ve focused on providing an environment for developers that rewards high-quality, third-party advertising and monetization practices. Through this process, it’s become clear that while you are working hard... More...

Getting Started With Google Adwords

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Last week I walked a Dallas business owner through the process of setting up some Adwords ads to advertise his company’s services. Having set up many other Adwords campaigns I realized that I’ve learned to take a lot of things for granted. As I was preparing to walk him through setting up his campaign and his ad groups, here is the list of questions that came to mind. What keywords do... More...

Why Should You Start An Affiliate Program

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Businesses depend on sales to keep the lights on and the doors open. No sales, no business. Most businesses acquire new customers and sales using expensive advertising or by employing an expensive sales force. To make a profit, traditional companies have to bring in more money than what they pay for their expenses, like advertising and sales. However, online it’s possible to get both advertising... More...

Interview With A Love Kung Fu Artist

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Can being a Love Kung Fu artist help you increase your customer base and make you more efficient too? Well, I can guarantee anything, but it has certainly worked for Mark Berry of LoveKungFu.com. Recently I had the pleasure of interviewing Mark and he told me about several creative ideas he’s used to build up his online life coaching business. Using word of mouth advertising, teleconferencing... More...

How To Run Your Own Ad Server

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Running your own ad server can open up a lot of possibilities when it comes to delivering ads on your blog or across multiple blogs. If your looking to centralize management of your ads, create a unique offering, cut down on ad blindness, then running an ad server is the way to go. An easy ad server to install and operate is OpenAds, formally known as PHPAdsNew. The software is freely available and... More...

Creative Ways To Make Regular Posts

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Starting today I’m going to be posting to my blog on a regular basis. I know what your thinking, “Show me the money.” Well, I certainly intend to do just that. As part of an effort to post to my blog every day I’m starting a series called, Microtweens. Microtweens will be short blog posts that link to one new daily resource that I find on the web. I’ll include a short... More...

Finding Creative Places To Advertise

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Recently, while I was buying a Private Labels Rights (PLR) package from one of my favorite freelance writers, I had a self-proclaimed creative idea for advertising online businesses. I originally posted the idea in the Open Source Marketer Community Forum, but I thought it was worth posting on the blog as well. Basically, the idea is to put your product offer or advertisement at the end of someone’s... More...

Running A Contest To Attract Positive Attention

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Without question, word of mouth advertising is absolutely and indisputably the best form of advertising that has ever existed. This has been the case, good or bad, for a very long time. No one can deny that word of mouth advertising is, in it’s most basic form, free and highly effective. In most cases the people who hear the advertising message are usually listening to someone they trust when... More...

Understanding FaceBook Without Lossing Face

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If you have been wondering how to best use FaceBook for your Internet marketing efforts, then check out the recent FaceBook article on InsideCRM. They offer 100 tips and tools for getting the most out of FaceBook marketing. The article covers a lot of topics under the categories of Why Facebook? Advertising Free Marketing Opportunities Tools and Applications Targeting the Right Demographic How-to... More...

How To Get Big Media Blog Exposure

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Over the past few years blogs have enjoyed increased readership and visitor traffic. But, for the most part, the discussion about how to get traffic to your blog has involved a grocery list of techniques and ideas for bringing in new readers. I rarely hear anyone talking about how you can use offline methods or traditional media to gain blog traffic. Maybe it’s because as bloggers we try to... More...

Does This Frighten You Or Excite You?

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Have you ever considered running an offline business? If you have, then you’ve probably been overwhelmed at some point with a list of things that you need to consider like legal, accounting, advertising, marketing, production, employee training, payroll, client relations, and the list goes on and on. To avoid this list, you may have turned your attention to doing business online where the promise... More...

Will Facebook Marketing Work For You?

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Some time ago Google announced plans to introduce a set of standards to allow software developers to write programs for Google’s social network. This was a direct response to Facebooks published API for creating Facebook Applications or add-ons that can be shared among friends within Facebook. Since then I have been hearing a lot about marketing with Facebook and how Internet Marketers are using... More...

Do StumbleUpon Ads Actually Work

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StumbleUpon Ads are suppose to be the hot thing these days right? Well, to prove the theory I decided to place my own StumbleUpon Ads to see what the big deal was all about. After six ad rejections what I discovered will interest you so read on. The process of placing a request for my Stumble Ad was pretty simple. With my selected domain name in hand I headed over to StumbleUpon, signed up as an advertiser,... More...

Is BlogRush Better Than StumbleUpon

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Which is better, BlogRush visitor traffic or Stumbleupon? This is a good question and one that has several possible answers. Let’s look at the traffic types for both visitor sources and then compare them both to get a better understanding. BlogRush was launched over the weekend and I signed up as soon as I heard it was open. Immediately I started seeing visitor traffic to my blog, OpenSourceMarketer.com.... More...



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