Professional Blogging
Don’t Be Shy. Ask For The Sale.
Where to place your email sign up form and RSS subscription badge is an interesting topic to me. I see a lot of variations and each solution seems to have it’s own set of mertis.
Regardless of style and arrangement, the one most important piece of advice I could ever give a new blogger is to put their email and RSS subscription boxes above the fold, preferably at the top of their blog. If you want people to find it, then put it where they can see it.
Here is a great example of placement from ReadWriteWeb. In this example, they’ve placed their RSS subscriber badge directly inline with their email subscription form. Not only does this make them easy to find, but it bring immediate attention to the fact that there are multiple options for getting information from the blog.
Perspective
Don’t be shy. Ask for the sale. If you want readers to add you to their RSS reader or subscribe to your email updates, then make it easy for them to do so.
Idea seeking,
Charles McKeever
OpenSourceMarketer.com
Definitely Charles!
I am still surprised as a marketing consultant that people won’t follow up with HOT leads and just ask for the sale.
Great post!
@ Shama Hyder [http://opensourcemarketer.com/blog/blogging/dont-be-shy-ask-for-the-sale/#comment-243#comment-243]:
Shama, I know I am even still guilty of this sometimes. I think its because it is so easy to overlook. It was really an issue when I first got started until I realized that I was missing out on a lot of great opportunities.