Marketing
Why You Should Care About The Google Phone
0 Is it just me or is Google slowly ripping off Apple’s iPhone? I mean I can’t blame them. Look at the success the iPhone has had over the past several years. Why wouldn’t they want to get in on the action? But is that really all that’s happening? Is Google trying to steal Apple’s thunder, or is there something else going on, and should... More...
Why You Should Establish Real Relationships With Your Affiliates
0 Starting your own affiliate program is a fairly straight forward process. There are plenty of third party services and self hosted software to choose from and once you understand how your affiliate system works, it’s easy to implement. You can even have someone else implement your affiliate program for you. But, from a strictly behavioral perspective, getting... More...
Video: What Does Your Facebook Status Say About You
0 Okay, I know this is going to sound a little weird. Scratch that. This is going to sound a lot weird. But, if you died right now, what would your Facebook status (insert social network of choice) say about you? See, I told you it was going to be weird. But, stop for 2 seconds and really think about it. I don’t want to get to deep, but would that update express... More...
How Social Media Helps A School In Africa
0 If social media has become the driving force behind the people driven economy, then how exactly does that make a difference in the world? To answer that question, you have to look around and see what people are doing with their time to benefit others. Take for example what Stacey Monk is doing with TweetsGiving, a movement to improve the lives of children in Tanzania... More...
Creating Email Signup Forms Just Got A Whole Lot Easier
0 If you’ve ever tried to make a good looking email newsletter signup box, you probably know how it’s a pain to do. Lining up the images is a chore and every little tweak can throw the whole thing out of whack. Well, thanks to the folks at Aweber, all that wasted time and frustration is gone. Aweber provides email newsletter and email auto-responder services... More...
Getting Started With Google Adwords
0 Last week I walked a Dallas business owner through the process of setting up some Adwords ads to advertise his company’s services. Having set up many other Adwords campaigns I realized that I’ve learned to take a lot of things for granted. As I was preparing to walk him through setting up his campaign and his ad groups, here is the list of questions that... More...
How do I start a website and have it rank high on Google?
0 Someone who has a great idea or is starting a business, but doesn’t know how to build a website is in for a whopper of a dilemma. Do I spend time on learning website stuff and Google stuff or do i spend time on my idea / business? At some point in time you have to ask yourself where is the value. Most businesses want to use the Internet as a way to market (or... More...
Simple Search Engine Optimization Tips
0 Are you getting at least 100 new visitors to your blog everyday? If not, it may be that your blog is not optimized for the search engines, which is where people begin their search for products and services online. Some “search engine experts” would have you believe that search engine optimization requires a lot of advanced techniques to rank well. But... More...
Five Reasons Why You Should Still Be Collecting Email Addresses
1 Social media is getting a lot of attention these days and for good reason. Social media allows you to instantly communicate with millions of people and their friends. But that doesn’t mean that email marketing is dead. Email may not be the same wild west gold rush of the early days, but there are still a lot of reasons to be collecting email addresses from your... More...
What To Consider When Picking Your Niche
0 Someone asked me recently about how I found my niche online and how can they find theirs. Well, my niche sort of found me. I was working in a totally different industry when I discovered I was rather good with computers. My company discovered it too, and had me start teaching all of the computer courses. My interest in computers evolved into websites and the internet... More...
Why Should You Start An Affiliate Program
2 Businesses depend on sales to keep the lights on and the doors open. No sales, no business. Most businesses acquire new customers and sales using expensive advertising or by employing an expensive sales force. To make a profit, traditional companies have to bring in more money than what they pay for their expenses, like advertising and sales. However, online it’s... More...
Ten Things To Consider When Creating A Sales Letter
0 Creating a sales letter is a lot like writing a love letter. It takes a fair amount of thought to say just the right thing in just the right way and you’re not always guaranteed that your love will be returned by its reader. So, whether you decide to write it yourself, or pay a professional copywriter to create it, you need to consider what should be in your... More...
Using Snail Mail To Get Email Permission
0 Want to get your customer’s attention? Send them a letter in the mail. This worked for Audible who recently sent me a physical letter in the good old US Postal mail to let me know that I could sign up for their email updates. Now you might think that’s inefficient, but let’s break it down. Obviously, they want my permission to send me email updates.... More...
Streaming Podcasts Directly To The iPhone
0 According to the 2009 Podast Consumer Report, 43% of Americans have heard of podcasting and 22% actively listen to podcasts. Apple alone has sold 218 million iPods and 30 million iPhones all of which play podcasts. But with all these positive numbers showing growing support for podcasting, there’s still one major problem with the technology. There are just to... More...
