Email Marketing
Stop Using Outlook For Commercial Email Blasts
Tweet Recently I had the opportunity to share some Internet marketing resources with local business owners. What I learned from them concerned me so much that I felt it was extremely important to write about it here so that the information would help as many people as possible. It seems that some of these small business owners are still using Outlook to send out commercial email campaigns... More...
Creating Email Signup Forms Just Got A Whole Lot Easier
Tweet If you’ve ever tried to make a good looking email newsletter signup box, you probably know how it’s a pain to do. Lining up the images is a chore and every little tweak can throw the whole thing out of whack. Well, thanks to the folks at Aweber, all that wasted time and frustration is gone. Aweber provides email newsletter and email auto-responder services to a lot of... More...
Five Reasons Why You Should Still Be Collecting Email Addresses
Tweet Social media is getting a lot of attention these days and for good reason. Social media allows you to instantly communicate with millions of people and their friends. But that doesn’t mean that email marketing is dead. Email may not be the same wild west gold rush of the early days, but there are still a lot of reasons to be collecting email addresses from your website visitors. Here... More...
Using Snail Mail To Get Email Permission
Tweet Want to get your customer’s attention? Send them a letter in the mail. This worked for Audible who recently sent me a physical letter in the good old US Postal mail to let me know that I could sign up for their email updates. Now you might think that’s inefficient, but let’s break it down. Obviously, they want my permission to send me email updates. This is a good... More...
Don’t Sell In The E-Mail
Tweet Here’s another email marketing tip when marketing to your email subscribers. Don’t sell in your e-mail. Your e-mail is supposed to be designed an invitation of sorts that’s designed to entice a click through to a landing page that is optimized to make the sale. Don’t try to sell your customer in the e-mail. Simply present the offer in the most attractive way... More...
Avoid Unsupervised Thinking When Email Marketing
Tweet Here is an email marketing tip to help you market to your email subscribers. When composing e-mails for your e-mail marketing campaigns always avoid the introduction of unsupervised thinking. Unsupervised thinking what your email subscriber has to do when you include options in the email that are not relevant to the desired action or may be distracting to your prospect. Only include... More...
Finding Creative Places To Advertise
Tweet Recently, while I was buying a Private Labels Rights (PLR) package from one of my favorite freelance writers, I had a self-proclaimed creative idea for advertising online businesses. I originally posted the idea in the Open Source Marketer Community Forum, but I thought it was worth posting on the blog as well. Basically, the idea is to put your product offer or advertisement at... More...
Finding Extra Affiliate Money
Tweet When I die I hope my wife goes through my coat pockets to look for spare change, because I am notorious for leaving money in my pockets. I’ve found twenty dollars bills in coats I haven’t worn in two years. Well, if she goes through my coat pockets, she should also go through my online affiliate accounts as well because just the other day I found money in one account... More...
Adding 318 EMail Subscribers in 10 Minutes
Tweet Well Rich Schefren has started turned up the heat on the launch of his Business Acceleration Program product launch. Around 2 a.m. this morning he sent out an email to all of his Attention Age Doctrine subscribers to let them know that he would be giving away a bunch of bonuses ahead of the actual product launch. Part of the deal was that he planned to send out an email around noon... More...
An Easy Way To Track Click Thru Rates
Tweet Tracking clicks can be an important part of any online marketing but not everyone has the nerd muscles to set up their own click trackers. There are a number of scripts out there and home grown solutions for tracking clicks, but I want to give you a quick overview of a tool I like to use for tracking specific click events. The tool I like to use is BoldURL.com. At first glance BoldURL... More...
How To Automate An Up Sell And A Cross Sell
Tweet Recently I bought a new car and I used an online lender to fund the deal. Throughout the whole process I noticed that the lender was using sales techniques that all of us could learn from. So, I am going to highlight seven key points from the experience and examine how we can use these techniques in our own Internet Marketing efforts. 1. Getting Started Is Easy While I was researching... More...
How To Write Like A Super Affiliate
Tweet I recently received an Associate Programs newsletter from Allan Gardyne. In the newsletter he linked to an interesting new product he is selling called SpeedPPC (Speed Pay Per Click). So I clicked through to see what the software was all about and what I found was not only an attractive product offering, but also an article about super affiliate marketing that I just had to highlight... More...
