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The Open Source Marketer

Online Marketing Advice In Everyday Language

How To Increase Blog Traffic - A Video Case Study

Posted by OpenSourceMarketer On December - 8 - 2007

AquaristOnline Video Case StudyHow would you like to increase your blog traffic by making a few simple changes to your blog? Of course you would. Visitor traffic is the life blood of any blog and knowing what works can save you a lot of time.

To help emphasis some of the common mistakes that bloggers can make I am posting this video case study from Yaro Starak over at BlogMastermind.com. In the video Yaro reviews the blog over at AquaristsOnline.com to give them advice on how they can increase their blog traffic by making a few simple changes to what they are doing today.

In this review the blog is getting 250 unique visiters a day with about a 10% return rate and a 60% bounce rate.

The blogger is focusing on targeting long tail keywords to attract search traffic with focused content. In fact, a good portion of his blog search traffic is coming from Google.

The blog has a good bit of content with over 120 article posts for blog visitors to read through.

The blog author is also using social media marketing to tap into new sources of traffic.

Even with all these things going on the blog author is not getting the results that he wants and his traffic numbers have become stagnant.

So Yaro reviews his blog in depth to offer up solid advice to increase his blog traffic.

Some of the things that he recommends are:

  • Build relationships with bloggers in related areas
  • Join the conversation in your topic of interest
  • Contribue value added posts to forums related to your topic

To keep the traffic you have worked for:

  • Reduce the number of widgets on your blog
  • Add a clear call to action at the end of your posts
  • Don’t display negative social proof with widgets that show low visitor actions

These are just a few of the tips that Yaro gives in this 18 minute case study video. I won’t attempt to list all the things he recommends here because he has already done a great job of explaining everything in the video.

If you really want to increase your blog traffic by just making a few simple adjustments to what you are doing today, then give the video a full review.

Constantly looking to improve,

Charles McKeever
OpenSourceMarketer.com

PS.
Remember to download your free Blog Mastermind lesson from before Yaro takes it down.

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2 Comments

Jack Payne Said,

Only evidence of real readership I ever get is the comments on the top (last) post on my blog. I wonder if anyone has ever gone back to the (some 30 articles back) starting point of my blog.

Posted on December 18th, 2007 at 12:33 am

OpenSourceMarketer Said,

Jack. You might consider pulling your older content up to the top by creating a list of links to your older posts. You could label them as highlighted articles or simply favorites. This would help people find your content. Also using categories helps a great deal as well.

Posted on March 31st, 2008 at 11:57 am

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