If you are looking for creative ways to generate content and value for your blog readers or podcast listeners, then consider hosting a recorded call with someone who is an expert in you topic of interest.
The recorded call can be turned into a downloadable MP3 as part of a series of audios, as content for a podcast, or as the basis for articles on your blog. You can even have the audio transcribed for a minimal fee. The transcript can also be made available on your blog as a search engine friendly version of the call.
The number of possible options is inspiring. But, before we get caught up on our options, let’s look at what goes into creating an interesting, well structured call.
The following list of suggested activities is simply a rough guide for conducting a call and I highly recommend that you listen to existing successful calls to understand how different formats work best for different subjects and audiences. Take note of how the host of the call leads the conversation and how they create value for both the listener and the guest speaker. The more value everyone takes away from the call the most successful the call will be. Valuable content is something people will pay for and something they will distribute on your behalf, free of charge. Read the rest of this entry »
Related Tags: blog audio, free conference call, how to, interviewing tips, recording calls, transcription services
